Legend Stout leverages with shopping

Legend is offering consumers a lifetime experience in  Dubai in its ongoing promo. In this report, winners share their experience with WALE ALABI 

The excitement is in the air. The adrenaline of consumers going to Dubai has shot up. It’s already one month since what many described as “The deal of the year”, The Legend Real Deal National Consumer Promotion, began.

Of the 25 consumers, which Legend Extra Stout promised to take to Dubai, 17 have emerged in two raffle draws in Lagos and Port Harcourt.

While on the free trip, the winners would visit some important places and shop for gift items worth N1 million at one of the city’s biggest shopping malls.

The first raffle draw held in Egbeda, Lagos produced nine winners. Of these nine, seven have gone to Dubai and have returned. They are: Uchechukwu Dennis Chukwu from Ebonyi State, Nwabuoke Ikechukwu Ambrose from Delta State, Oluwabusuyi Kelvin Olubusuyi from Ekiti State, Solomon Okoro Ike from Owerri, Imo state, John Akoji from Abuja, and Temitope Ogunyemi and Austin Nwakaife, from Lagos State.

James Nweke from Kano State and Aghedo Cyril Sadiq Ehinoria from Lagos could not make the first trip. They, however, joined the next batch of winners.

The eight lucky consumers are: Ozioko Bethran Ikechukwu from Kogi, Okotie Oritsuwa from Warri, Tom Madaki from Kaduna, Omoleye Folasade Grace from Ekiti, Wilson Prince Osah from Port Harcourt, Sunny Odomoke from Ebonyi, Ishalaiye Ayodele Aghedo from Lagos and Emuejevoke Oputu, also from Port Harcourt.

They returned from Dubai, where they shopped for items worth N1 million in one minute.

Twenty-eight-year-old James Nwaoyama Nweke is a bouncer, who relocated to Kano in the quest for greener pasture. He said: “The day I bought the Legend beer that won me the Dubai trip was boring for me. I then decided to stroll down to International Hotel on Enugu Road to have a drink. Getting there, I saw that a promo was on, and I ordered for Legend Stout. I became upset when I didn’t win any of the instant prizes, but a lady sitting close to me persuaded me to send the code on my crown cork, and I just gave it to her to assist me. To be honest, I didn’t expect to win, as I was planning to go back to my home state, Anambra. I was shocked when they called me that I had won a trip to Dubai. I could not hold my excitement.”

The trip was Nweke’s first outside Nigeria. He also got his first international passport and visa courtesy of Legend Extra Stout.

He further said: “I neither had an international passport, nor money to procure one, not to talk of travelling abroad. Nigerian Breweries made provision for all our travel documents without collecting any dime from me. If not for Legend, there is no way I could have been what I am today, because all this happened when I was on the verge of losing hope.”

Wilson Osah, an aluminium fabricator in Port Harcourt, said he was yet to wake up from the dream. He doubted when he was informed that he won. According to him, it sounded like a scam. He was only convinced when he received the money from the Legend brand team to get himself an international passport. Like James, this was his first international passport.

On his activities in Dubai he said: “I dined with many tourists from around the world, visited interesting places like the museum, the tallest building in the world and a boat cruise before we went for the Real Deal which is the shopping. We dined in two of the biggest restaurants in Dubai – Brazilian and Chinese Restaurants.”

He described the experience as awesome. He said: “First, I picked a lot of valuable items, such as 39 Inch LG LED TV, a massive LG Home Theatre, printer and other home appliances that will be useful to my family. I think pictures should give people out there an idea of what I got. Again, the trip was an eye opener for and I long for a repeat of that show. It was like a reality show. If I had another chance, I will love to do it again.”

Twenty-four-year-old Ayodele Ishalaiye, based in Lagos is a Youth Corps member serving in Ebonyi State. When he got the call that he had won in the Legend Real Deal promo, he did not believe it.

He did not see himself travelling in the year, neither did he have a passport, because he didn’t have any need for it yet.

He said: “When the call first came in, I thought it was a swindle me.They got me my passport and two months Dubai visa, and flew us on Emirates Airline to Dubai.

“Initially, I was apprehensive, because I didn’t know what was in stock for me. But I thank God I was able to pick valuables that are useful for my immediate needs. I picked 39’ LED TV, Home Theatre, and other expensive home appliances.”

He has kind words for Legend Extra Stout.

Oritsuwa Okotie from Delta State has visited some African countries. Yet, he described his trip to Dubai as an eye-opener.

“In Dubai, I saw a very beautiful city, with a likeable nationality that has a culture of self-sustenance. The lifestyle of the people and the way they relate, the level of development and many other monumental legacies the city possess.”

On his experience in Dubai, he said: “Legend is real. As you can see, I just came back from an all-expense paid trip to Dubai where I went to shop for free, after drinking two bottles of Legend Extra Stout.

Fifty-four-year-old Tom Madaki, a native of Kaduna is a pensioner, who served in the Nigerian Army. He described Dubai trip as the biggest reward of his life. The veteran, after quiting the military service also worked as an accountant in the Kaduna State Civil Service for 10 years. All through these years, he never travelled abroad until Legend Extra Stout offered him the opportunity.